Lafite’s fortunes continue to fade

Aug 20, 2015

(TDB) - Château Lafite’s price premium versus its fellow first growths is continuing to fall with Mouton Rothschild and Haut-Brion catching up.

Lafite has always maintained at least a small premium over the other four firsts, in July 2003 it stood at 6% although it had risen to 50% by the end of 2007.

Demand from Asian buyers pushed that premium to 129% after the announcement in 2010 that the 2008 vintage would carry the Chinese character for “8” on the bottle.

However, by 2011 the 2008 was already among the worst performers of Lafite’s physical vintages, suffering in the rapidly collapsing fine wine market.

The premium stood at 44% last year and has now slipped further to 35%.

In the meantime, Mouton and Haut-Brion have been gaining ground.


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