(InStash) - Petar Kirilov, founder of VinoEnology.com, a wine industry website that offers wine-making calculators and industry-specific tools, recently launched his own wine brand — Kukeri Wines — with the first release, a limited production of 2010 Mt. Veeder Cabernet Sauvignon. Kirilov has kept output to just 50 cases with each bottle being aged three years in French oak barrels.

On the artwork front, you’ll notice a bunch of characters wearing some somewhat scary-looking masks. These are Kukeri dancers, and their masks are designed to ward off evil spirits, celebrate the beginning of the spring, and express their wishes for a good harvest, good health, land fertility, and happiness. A terrific sentiment, and just the kind of thing we like to hear even if we do plan on drinking it for the wrong reasons.