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Voluntary Nutrient Content Statements in the Labeling and Advertising of Wines, Distilled Spirits, and Malt Beverages
May 29, 2013
(TTB) - Truthful, accurate, and specific voluntary statements about nutrient content, including calorie
and carbohydrate content, in the labeling and advertising of wines, distilled spirits, and malt
beverages are authorized under this ruling and TTB Ruling 2004–1. Serving Facts statements
in the labeling and advertising of wines, distilled spirits, and malt beverages are authorized.
Truthful, verifiable numerical statements of alcohol content may be included in Serving Facts
statements as an option. TTB Ruling 2004–1 is modified and amplified.
TTB Ruling 2013–2
The Alcohol and Tobacco Tax and Trade Bureau (TTB) has reviewed its position regarding the
use of “Serving Facts” statements on labels and in advertisements for alcohol beverages.
Pending the completion of rulemaking on nutrient content statements, TTB will allow the use of
either statements of average analysis or Serving Facts statements on labels and in
advertisements, in accordance with the terms of this ruling.
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