(WineSpectator) - Most châteaus lowered prices, but consumers don't think the wines are worth the investment.

The 2012 Bordeaux futures campaign defies easy description as it limps toward a lukewarm finish, according to château owners and wine merchants around the globe. Was it a success? A failure? It depends on which wine you're talking about. "The wines that are at the right price have no trouble finding a market," said Mark Walford of U.K. merchant Richards Walford. "Those that are wrongly priced meet complete apathy from buyers everywhere."

A successful en primeur campaign allows châteaus to sell their unfinished wine early and invest in the next vintage, while giving consumers a price that will appreciate by the time the wine comes out in the bottle. But thanks to a slow growing global economy and big price increases for the 2009 and 2010 vintages