(FoxNews) - It takes patience and an old-world mentality to own a vineyard. Winemakers have to be prepared to wait years between planting those grapes and bottling the luscious juice, and sometimes the longer you wait, the better.

But when it comes time to sell that liquid gold, there's really no time to wait. Winemakers can no longer just pray to get an honorable mention in Wine Spectator magazine to get that wine into customers’ hands (though it doesn’t hurt). Young wine drinkers are using the fast, frenetic web to find their drink of choice.

Sure, some vineyards have embraced social media and the Internet. Last week we talked about how Napa winery St. Supery was using the web to better connect with its customers. Yet, some vineyards are far from there and need the web just to garner new customers.