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Indiana wine businesses, consumption grow as popularity increases
Feb 25, 2013
(TheIndyChannel) - Wine is big business in Indiana, with more Hoosiers enjoying a little red, white and rose in their everyday lives.
Experts say the growth in the popularity of wine is part of the foodie movement that is taking hold in Indiana.
"Wine consumption across the Midwest and especially Indiana is definitely increasing," said Ted Huber, the winemaker at Huber Winery in southern Indiana, now in its seventh generation. "Last year, we made over 100,000 gallons."
The fastest-growing demographic of wine drinkers in the U.S. is Generation Y, also known as millenials -- people between the ages of 19 and 36.
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