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DtC Wine Shipments on Record Pace
Nov 15, 2012
(Wines&Vines) - Direct-to-consumer shipments of wine continued their rapid growth by posting a record $222 million in sales for the month of October. If sales pick up through November as they have during the past two or more years, according to the Wines & Vines/ShipCompliant Model, another record will fall. The October total was up 13% over last year, and the 12-month cumulative total for 2012 rose 9%. The record pace of DtC shipments is just one of several positive indicators from October for the wine business, as reported in Wines & Vines’ Wine Industry Metrics section.
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