(Decanter) - South African wine bottles will carry a new seal from later this year, designed to highlight fair labour practices followed by producers and their suppliers. Producers who meet the rigorous criteria drawn up by the Wine Industry Ethical Trade Association (WIETA) will be able to use the seals, which are modelled on South Africa’s Sustainability Seal. ‘By introducing the seal we want to acknowledge and accredit wineries and farms that follow ethical practices, and protect them from potential negative publicity resulting from those who flout the law,’ said Linda Lipparoni, WIETA CEO.