(Yahoo) - If you've ever fantasized about becoming a winemaker, a California wine company is launching a virtual contest that gives oenophiles a chance to create and market their own label. Crushpad, a custom crush facility for winemakers in Sonoma, California, announced the launch of a Facebook contest this week that allows ordinary wine lovers in the US to become virtual winemakers and choose the brand name, grape variety, blend, region and type of oak that will characterize a wine. Participants can choose from a range of red wine varieties like Cabernet Sauvignon, Merlot, Syrah, Zinfandel, Pinot Noir and Petite Sirah, in addition to designating where the grapes comes from, whether it be the vineyards of Stagecoach in Napa, White Hawk in Santa Barbara, Durell in Sonoma Valley or Saralee's in the Russian River.