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Treasury unveils UK fine-wine uni
Nov 28, 2011
(Drinksint) - Treasury Wine Estates has today launched a fine-wine business unit for the UK and Ireland, aimed at boosting sales of its regional and premium wines.
The fine-wine team, which is comprised of business controller Ranulf Sessions and business managers Mark Davenport and Craig Mitchell, is the third of its type to be assembled by Treasury, with equivalents already in existence in the US and Australia – its top markets along with the UK.
The 200-wine portfolio assembled by the team will launch to the UK and Ireland in the spring following a tasting in February and will be drawn from 20-25 wineries in Australia, California, Italy and New Zealand, retailing from between £15-£750 per bottle.
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