(Telegraph) - How can a wine you once loved so much suddenly taste so awful? Some wines just don't get better with age. If you have ever bought a bottle of wine you thought you loved and felt disappointed because it didn’t taste as good as the last one, you’re not alone. There are a 1,000 reasons why this might happen. The more processed and industrialised a wine is, the more likely you are to find uniformity from one bottle to the next. At the extremes of this scale, you might say it’s like buying a lurid packet of Mr Kipling’s cakes (Blossom Hill, anyone?) compared to a box of plums (natural wine), some of which will taste sweeter than others and one or two of which might have a little bruise.