(Thirtyfifty) - The 2009 EU wine reform decreed that planting rights, which prevent vineyard expansion without approval from ruling bodies, would be gradually phased out from 2015. But now two organizations which represent European farmers and growers, COPA-COGECA (the Committee of Professional Agricultural Organizations and the General Committee for Agricultural Cooperation in the European Union) are calling for these planting rights to be maintained. Many fear that the freeing up of planting rights could lead to industrialized wine-growing which in turn would put the quality of EU wines at risk causing the EU to lose serious market shares. Europe has already lost significant market share to new world wine producers.