Bulk wine will remain a feature of the New Zealand market, Pernod Ricard New Zealand Managing Director Fabian Partigliani said during a panel discussion on the future of the wine industry at the Romeo Bragato conference yesterday. British supermarket chain Tescos sold about 60 per cent of its wine under its own labels, Mr Partigliani said. Increasing the price of branded New Zealand wine by even $1 was difficult in this market.