Californian wine company E&J Gallo is hoping to tempt consumers with a chilled glass of red wine this summer, as it launches a new wine concept under its Gallo Family Vineyards brand.Summer Red is a blend of Zinfandel and Pinot Noir grapes especially blended to be enjoyed chilled, said the company. It is being launched into both the on and off-trades now and the company expects to reach “broad distribution” by June.