The choice of a Chinese artist for the 2008 Mouton-Rothschild vintage is a shrewd piece of marketing that reflects the increasingly obvious power of China's new super-rich in the international wine industry. Although most ordinary Chinese drink beer or their favoured fiery white spirit, 'baijiu', there has been a growing clamour among the elite classes for fine French wines which have become a status symbols at banquets and business dinners.