Majestic to give away £1m bottles of wine as it launches 'fitting' service based on blind tasting

Sep 4, 2019

(Dailymail) - Majestic is giving away almost 1m bottles of wine as it launches a 'fitting' service for customers based on blind tasting.

The retailer will allow customers to try eight wines for free and then send them a profile outlining their preferences based on style and qualities rather than grape or region.

Customers can then choose their favourite wine to take away for free.

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