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Ornellaia reveals artist designs for 2016 vintage
Feb 11, 2019
(Decanter) - American artist Shirin Neshat has been commissioned by Tuscan estate Ornellaia for limited edition designs of the 2016 bottles.
This is the eleventh edition of Ornellaia’s Vendemmia d’Artista project, where an artist is commissioned each year to design limited edition bottles.
Neshat created an art installation for the estate, customised a limited series of 111 large format bottles and designed a special label that, one example of which, will be found in each Ornellaia 2016 case containing six 750ml bottles.
The theme of the 2016 is ‘La Tensione’ (tension), and Neshat’s concept centres around the idea of wine as a moment of social sharing.
‘In the work created for Ornellaia, I inscribed a poem by the legendary poet, Omar Khayyām (from 10th century,) titled: “Without pure wine I cannot exist.”,’ said Neshat.
‘He has written more than any other Persian poet about the relationship between wine and spirituality (Erfan).’
Neshat is a photographer, filmmaker and video-artist , and her early work focused on the political and social conditions of Iranian and Muslim life.
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