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Mar 12, 2018

(TDB) - The price of supermarket staples like Prosecco, Pinot Grigio and entry-level Spanish reds could rise by up to 30% due to the frost-ravaged 2017 harvest.

According to The Guardian, shoppers may have to pay up to 30% more for popular wines like Pinot Grigio and Prosecco, but this all depends on how much of the increased cost of wine this year supermarkets will pass on to the consumer.

“We’ll start to see the 2017 wines coming to the market now and I think for higher volume, lower price wine you will see cost increases,” Berry Bros & Rudd’s chief executive, Dan Jago, told The Guardian.

“Prices for things like Pinot Grigio or generic Spanish reds will rise by between 10% and 30% and it’s a question of how much of that retailers will pass on. Prosecco was very hard hit by frost, so there will be less of it and the price will go up,” Jago added.

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