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How Effective Is Your Redesign?
Jun 21, 2017
(Wines&Vines) - Readers of Wines & Vines have an opportunity to have their winery’s packaging critiqued for free as part of a consumer-research study organized by the Nielsen Innovation Practice.
Steve Lamoureux, senior vice president of product innovation for globally recognized consumer-insights firm The Nielsen Co., will reveal the results of the study Aug. 16 at the Wines & Vines Packaging Conference at the Lincoln Theater in Yountville.
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