The buyer is Vintage Wine Estates, which, like Hughes, is a wine company that has grown big very fast. Terms of the sale were not immediately available.

Vintage Wine Estates was founded in 2009 and was listed as the 17th largest wine company in the US by Wine Business Monthly last year. It has already bought well-known brands BR Cohn, Clos Pegase, Cosentino, Girard, Swanson and Viansa.

Cameron Hughes is different, though, and not just because Hughes, like Cohn, is also a person. Most of the brands in Vintage's portfolio produce wine. That has never been Hughes' main business. Instead, he specialized in buying quality wine that wineries could not sell, and selling it under his own label.