Virginia recognized for wine-tourism campaign on Twitter

Aug 14, 2010

Virginia has won a national tourism award for its social media campaign about wine travel in the state.Gov. Bob McDonnell says the Virginia Tourism Corporation has won a Mercury Award for Niche Marketing from the U.S. Travel Association. The industry group awards only 12 each year. Virginia took home top honors for Vintage Tweets. The social media campaign used the networking website Twitter to promote wine tourism. The campaign targeted media, bloggers and consumers.

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