Bordeaux 2015: Wine Futures Prices and Analysis

May 10, 2016

The springtime frenzy of Bordeaux’s en primeur tastings is over, and the next stage in the 2015 vintage's life is here: the formal release of the wine futures to the market. Merchants and Bordeaux fans alike are now learning how much the wines will cost—and deciding whether or not to buy.

The 2015 vintage offers some excellent potential: It’s not superb across the board, but there are lots of potentially outstanding and classic-rated wines to choose from. In our pricing chart and our analysis, we'll provide you with updates on the most important releases as they happen, as well as thoughts on the trends emerging as the campaign progresses.

En primeur draws in a massive cash influx to the region: There is no official measure of futures sales, but in recent years Bordeaux exports account for approximately $1.25 billion to $1.6 billion annually, and the en primeur season brings in just under half of that, all in two to three months.

Château owners are looking at global markets when they price their wines. But they're also watching their neighbors. Who releases first? Who waits longer, hoping to build anticipation for a potentially hot wine? Where do the benchmark estates—the first-growths and other elite properties—price their wines?

From the early releases, it appears prices will rise 10 to 20 percent on the 2014 wines. The vintage is better and the U.S. dollar is stronger. But consumers haven't been gangbusters for Bordeaux since the 2009 vintage, négociants are holding large stocks of past vintages and American retailers are wondering if their customers truly want classified-growth Bordeaux anymore.

Follow our regularly updated coverage of the releases here and consult our chart for U.S. retail prices from respected merchants.


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